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CX-Driven Data Management Platform
We provide a CDP+MA solution that establishes a consumer data asset platform, integrates operational data from various roles and channels, and intelligently applies data assets to create a data platform and management system for marketing intelligence, marketing growth, and marketing digitization.
What can CDP+MA do for you?
Break down data silos
Integrate multi-source data from public and private domains to eliminate data silos and achieve a comprehensive consumer view
Empower enterprises
Enable automated marketing and precision operations, enhancing operational efficiency and customer experience through data-driven strategies and personalized communication
Guide digital marketing
Build comprehensive and direct consumer operation capabilities, providing guidance and support for your digital marketing initiatives
01
Integrate multiple data sources to provide holistic customer insights for businesses.
Unified Data Perspective: A CDP system provides a centralized platform that allows businesses to gather information from multiple data sources, including consumer data, product data, sales demographics, and more.
Deeper Analysis and Understanding: By integrating these multiple data sources, businesses can gain insights not only into individual consumer behaviors but also into product sales trends and the performance of sales points, enabling a more comprehensive understanding of the market landscape.
02
Accurate and timely marketing campaigns triggered by data
Automated Triggers: Automatically send relevant marketing messages based on various customer behaviors or specific events, such as cart abandonment or customer birthdays.
Multi-channel Marketing: Execute the same marketing strategy automatically across various channels, such as mainstream social media platforms, SMS, ensuring customers receive a continuous positive stimulus throughout their shopping journey.
03
Accurate content recommendations and strategy testing to provide users with highly relevant content and continuously optimize strategies.
Personalized Recommendations: Utilize advanced algorithms to provide each user with content or product recommendations highly relevant to their interests and behaviors.
A/B Testing: Test different marketing strategies or content to ensure that each interaction with customers delivers the best possible experience.
Due to the involvement of details such as connecting public and private domain data, please contact our team at Miaozhen to get specific information about delivery details and pricing.
Yes, based on customer requirements, we can discuss the delivery details separately for the CDP and MA products.
